WEB DESIGN & DEVELOPMENT
81% of people research a business or service on the internet prior to making a purchase decision. That’s 25.92 million people searching for businesses online.
Regardless of industry, a company’s online presence can have a significant impact on its performance. Some businesses still don’t recognize that the bulk of their customers will check their website before making a purchase in this day and age.
Having a strong online presence, particularly a website, can be make or break for generating more revenue. Yes, the quality of your website impacts results!
HOW WE DESIGN AND BUILD
WEBSITES
Aesthetics aren’t the only benefit of well-designed websites. They use a variety of indications, including graphics, text, and interactions, to attract visitors and assist people understand the product, company, and branding. That means that each piece of your website must contribute to the achievement of a certain objective. Our steps to design a website requires 7 steps:
Identify Goal
We work with the client to determine what goals the new website needs to fulfill. I.e., what its purpose is.
Scope definition
Once we know the site's goals, we can define the scope of the project. I.e., what web pages and features the site requires to fulfill the goal, and the timeline for building those out.
Sitemap and wireframe creation
With the scope well-defined, we can start digging into the sitemap, defining how the content and features we defined in scope definition will interrelate.
Content creation
Now that we have a bigger picture of the site in mind, we can start creating content for the individual pages, always keeping search engine optimization (SEO) in mind to help keep pages focused on a single topic.
Visual elements
With the site architecture and some content in place, we can start working on the visual brand. Depending on the client, this may already be well-defined, but you might also be defining the visual style from the ground up. Tools like style tiles, moodboards, and element collages can help with this process.
Testing
By now, you've got all your pages and defined how they display to the site visitor, so it's time to make sure it all works. Combine manual browsing of the site on a variety of devices with automated site crawlers to identify everything from user experience issues to simple broken links.
Launch
Once everything's working beautifully, it's time to plan and execute your site launch! This should include planning both launch timing and communication strategies — i.e., when will you launch and how will you let the world know? After that, it's time to break out the bubbly.