Search engine optimization
81% of customers will perform searches online before they make a purchase.
SEO is a huge opportunity for business, businesses that do not have a strong online presence will find themselves falling behind the competition.
SO, WHAT IS SEO?
Search engine optimization, or SEO, is the process of improving your website to increase your rankings on Google for key terms related to your business. SEO is one of the most effective digital marketing tactics you can invest your time into, and there are a variety of ways you can take advantage of the practice.
Check out the different types of SEO we work on:
ON-PAGE SEO
On-page SEO, also referred to as on-site SEO, is the process of optimizing the content on your website. This includes your keywords, headers, meta titles, meta descriptions, images, and more.
OFF-PAGE SEO
Off-page SEO is pretty much everything that does not happen on your website. Off-page SEO is all about creating exposure and trust for your company, which ultimately can result in more visitors and sales.
TECHINAL SEO
Technical SEO refers to the actions performed to help search engines crawl your website. As search engines and their algorithms become more complex, these requirements change which means that this type of SEO is always evolving.
LOCAL SEO
Local SEO is a variation of SEO that focuses on a specific area, rather than a national focus. It’s all about increasing your online presence in your community and promoting your products or services to local customers.